Privacy policy
Last version: September 4, 2025
AlpenPower operates this store and website, including all related information, content, features, tools, products and services, to provide you, the customer, with a personalized shopping experience (the "Services"). AlpenPower is powered by Shopify, which enables us to provide you with the Services. This Privacy Policy describes how we collect, use or disclose personal information when you visit, use or make a purchase or other transaction using the Services or otherwise communicate with us. If there is any conflict between our Terms and Conditions and this Privacy Policy, this Privacy Policy will prevail with respect to the collection, processing and disclosure of your Personal Data.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and consent to the collection, use and disclosure of your information as described in this Privacy Policy.
What personal data do we collect or process?
When we use the term "personal data", we are referring to information that identifies you or another person or can be directly associated with you. Personal data does not include information that has been collected anonymously or anonymized in such a way that it cannot be used to identify or associate you. Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of Personal Data, including inferences drawn from such Personal Data:
- Contact details including name, postal address, billing address, delivery address, telephone number and e-mail address.
- Financial data including credit, debit card and financial account numbers, payment card information, financial account information, transaction details, payment method, payment confirmation and other payment details.
- Account information including username, password, security questions, configurations and settings.
- Transaction information including the items you view, add to cart, add to wish list or purchase, return, exchange or cancel, as well as your past transactions.
- Communication with us, including the information you provide when communicating with us, for example when you send a request to customer support.
- Device information including information about the device, browser or network connection, IP address and other unique identifiers.
- Usage Information, including information about your interaction with the Services, including how and when you interact with or browse the Services.
Sources of personal data
We may collect personal data from the following sources:
- Directly from you We collect data when you create an account, access or use the Services, communicate with us or otherwise provide us with your personal data.
- Automatically through the Services We collect data from your device or when you use our products or services or visit our website, as well as through the use of cookies and similar technologies.
- From our service providers We collect the data, among other things, when we instruct the service providers to activate certain technologies and when they collect or process your personal data on our behalf.
- From our partners and other third-party providers
How do we use your personal data?
Depending on how you interact with us or which of the Services you use, we may use personal data for the following purposes:
- To provide, customize and improve the Services. We use your personal data to provide you with the Services. This includes, among other things, fulfilling our contract with you, processing your payments, fulfilling your orders, storing your configurations and the items you are interested in, sending you notifications related to your account, creating, maintaining and otherwise managing your account, organizing shipping, facilitating returns and exchanges, allowing you to leave reviews, and creating a personalized shopping experience for you, for example by recommending products based on your purchases. This may also include using your personal data to better customize and improve the Services.
- Marketing and advertising. We use your personal data for marketing and promotional purposes, for example to send marketing and promotional communications by email, SMS or post and to provide you with online advertisements for products or services for the Services or other websites, including based on items you have previously purchased or added to your shopping cart and other activities in relation to the Services.
- Security and fraud prevention. We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe or malicious activity, protect public safety and ensure the security of our Services. If you choose to use the Services and register an account, you are responsible for safeguarding your account credentials. We strongly recommend that you do not share your username, password or other login information with anyone.
- Communicating with you. We use your personal data to provide you with customer support and effective services, to respond promptly to your requests and to maintain our business relationship with you.
- Legal grounds. We use your personal information to comply with applicable law or respond to lawful process, including requests from law enforcement or regulatory authorities, to investigate or participate in civil investigations, potential or actual litigation or other adversarial proceedings, and to investigate potential violations of our terms or policies or to enforce the terms and policies.
How do we pass on personal data?
In certain circumstances, we may disclose your personal data to third parties for legitimate purposes in accordance with this Privacy Policy. Such circumstances may include the following:
- In the case of Shopify, these are providers and other third parties who provide services on our behalf (e.g. IT management, payment processing, data analysis, customer support, cloud storage, fulfillment and shipping).
- We share personal data with business and marketing partners who provide marketing services and display advertising to you. For example, we use Shopify to support personalized advertising with third-party services based on your online activities at various merchants and websites. Our business and marketing partners use your data in accordance with their own privacy policies. Depending on where you live, you may have the right to instruct us not to share information about you in order to show you targeted advertising and marketing based on your online activities at various merchants and websites.
- When you ask us or otherwise give your consent to share certain information with third parties, for example to provide you with products, or when you use social media widgets or login integrations.
- We pass on personal data to our affiliates or elsewhere within our group of companies.
- In connection with a business transaction such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants and similar requests), to enforce applicable terms of service or policies, and to protect or defend the Services, our rights and the rights of our users or others.
Relationship with Shopify
The Services are hosted by Shopify, and Shopify collects and processes personal data about your access to and use of the Services in order to provide and improve the Services to you. Data that you submit to the Services will be shared with Shopify and with third parties who may be located in countries other than your country of residence in order to provide and improve the Services to you. To protect, grow, and improve our business, we also use certain advanced Shopify features that incorporate data and information from your interactions with our store, with other merchants, and with Shopify. To provide these advanced features, Shopify may use personal data collected through your interactions with our store, other merchants, and Shopify. In these circumstances, Shopify is responsible for processing your personal data, including responding to your requests to exercise your rights regarding the use of your personal data for these purposes. For more information about how Shopify uses your personal data and your rights, see the Shopify Consumer Privacy Policy. Depending on where you reside, you may be able to exercise certain rights in relation to your personal data listed here Link to Shopify Privacy Portal.
Third-party websites and links
The Services may provide links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliate websites or are not controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such websites, including the accuracy, completeness or reliability of the information contained on such websites. Information that you provide in public or semi-public locations, including information that you share on third-party social networking platforms, may also be viewed by other users of the Services and/or users of such third-party platforms, without restriction as to its use by us or by any third-party provider. The inclusion of such links by us does not imply that we endorse the content of such platforms or their owners or operators, unless expressly stated in the Services.
Data from children
The Services are not intended for use by children, and we do not knowingly collect Personal Data from children who are under the age of majority in your country. If you are the parent or guardian of a child who has provided us with their Personal Information, you may contact us using the contact information below to request that we delete such information. As of the effective date of this Privacy Policy, we are not aware of any "sharing" or "selling" (as those terms are defined under applicable law) of personal information of individuals under the age of 16.
Security and storage of your data
Please note that no security measures are perfect or impenetrable and therefore we cannot guarantee "perfect security". In addition, information that you send to us may also be exposed to risks during transmission. We recommend that you do not use insecure channels when transmitting sensitive or confidential information to us.
How long we retain your personal data depends on a number of factors. These include whether we need the data to administer your account, provide you with services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.
Your rights and options
Depending on where you are located, you may have some or all of the rights set out below in relation to your personal data. However, these rights are not absolute, may only apply in certain circumstances, and in certain cases we may refuse your request to the extent permitted by law.
- Right to access/information. You may have the right to request access to the personal data we hold about you.
- Right to erasure. You may have the right to request that we erase the personal data we hold about you.
- Right to rectification. You may have the right to obtain from us the rectification of inaccurate personal data that we hold about you.
- Right to data portability. You may have the right to obtain a copy of the personal data we hold about you and to request that we transfer it to a third party in certain circumstances and with certain exceptions.
- Management of communication preferences. We may send you promotional emails. You can opt out of receiving these emails at any time by using the unsubscribe option included in our emails to you. If you opt out, we may continue to send you non-promotional emails, for example about your account or orders you have placed.
If you are a resident of the United Kingdom or the European Economic Area, you may exercise the following rights in addition to the rights set out above, subject to exceptions and limitations under local law:
- Right to object and right to restriction of processing. You may have the right to request that we stop or restrict the processing of personal data for certain purposes.
- Withdrawal of consent. Where we rely on consent to process your personal data, you have the right to withdraw that consent. If you withdraw your consent, this will not affect the lawfulness of processing based on your consent before its withdrawal.
You can exercise these rights where indicated in the Services or by contacting us using the contact details provided below. For more information about how Shopify uses your personal data and your rights, including your rights in relation to data processed by Shopify, please visit https://privacy.shopify.com/en.
You will not suffer any disadvantages as a result of exercising these rights. Where permitted or required by applicable law, we may need to verify your identity before we can process your requests. In accordance with applicable law, you may designate an authorized representative to make requests on your behalf to exercise your rights. Before we accept such a request from an agent, we will require the agent to provide proof that you have authorized them to act on your behalf. This may require you to confirm your identity directly to us. We will respond to your request promptly in accordance with applicable law.
Complaints
If you have any complaints about how we process your personal data, please contact us using the contact details below. Depending on where you are located, you have the right to appeal our decision by contacting us using the contact details below or by lodging your complaint with the relevant data protection authority. There is a list of competent data protection supervisory authorities for the European Economic Area. If you wish to consult it, you can do so here.
International broadcasts
Please note that we may transfer, store and process your personal data outside of your country of residence.
If we transfer your personal data outside the European Economic Area or the UK, we will rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses or equivalent contracts issued by the relevant UK competent authority, unless the transfer is to a country that has been shown to provide an adequate level of protection.
Changes to this privacy policy
We may update this Privacy Policy from time to time to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. We will post the revised Privacy Policy on this website, revise the "Last Updated" date accordingly, and provide the notice required by applicable law.
Contact us
If you have any questions about our data protection procedures or this privacy policy, or if you wish to exercise any of the rights to which you are entitled, please contact us by telephone at , by e-mail at service@alpenpower.com or by post at Kenzianweg 8, Schärding Vorstadt, 4780, AT. In accordance with the applicable data protection laws, we are the data controller for your personal data.